Dunelm, the UK’s homewares retailer, has opened a brand-new, high street store in Crawley on today, 28th May.
The new store aims to bring Dunelm highlights, that have been handpicked by Dunelm’s design team and local customers in focus groups, to create a new ‘Crawley Edit’ store format on the high street.
The new store features dedicated live, eat and sleep zones as well as inspirational room sets. The extended range of products available online are also made shoppable through displays, interactive digital content, and augmented reality where you can see curtains, blinds and wallpaper come to life.
The eagerly awaited, ‘Edit’ store was due to open on the 2nd April, but to protect colleagues and customers, this was delayed as Dunelm closed its stores, until recently where they have reopened stores in a phased approach.
At the start of May, the government approved the reopening of homeware stores, but Dunelm waited until they felt ready and confident in their safety measures. After much planning and preparation, and enlisting the help of experts from the NHS, Government and Trading Standards, Dunelm has safely begun to reopen their stores.
Dunelm ‘Edit’ will have strict guidelines to ensure social distancing and hygiene practices are maintained. These guidelines include a limit on the number of people in the store, enhanced cleaning regimes in all areas, and protective equipment provided for all colleagues.
Jemma Williams, Director of Busines Development, said:
“We are excited to open this High Street store and offer our same great product, at the same great prices. We have taken the best of what we do over the past 4o years and listened to what our customers want, to create this smaller format and share what we hope will be welcome Dunelm Highlights on the Crawley High Street.
Many people are excited to visit their local store, but Dunelm also understands that some people may feel uncertain about it, so they have introduced new ways of shopping. There is something for everyone, from contactless deliveries to virtual appointments with a personal shopper or a Made to Measure consultant.”
Furniture Village opens its doors in Crawley’s County Oak Retail Park
Crawley welcomes Furniture Village who will open a brand-new store in County Oak retail park this Boxing Day.
The new location offers a Carpetright concession, providing a one-stop-shop for customers looking to update their homes.
Visitors to the new Furniture Village store will be invited to create their ‘home in one’, by exploring collections for every room of the house, from sofas to beds to dining.
Charlie Harrison, Commercial Director at Furniture Village, comments:
“With much of the UK under lockdown, I’m delighted we’ve been able to open our new store in Crawley. County Oak is a fantastic shopping destination and the ideal choice for Furniture Village.
“It’s been a challenging year for everyone, but I am incredibly proud of the Furniture Village team which continues to offer industry-leading quality, choice and service. As well as Family Retailer of the Year, we’ve also been awarded National Bed Retailer of the Year so I’m particularly looking forward to welcoming customers to our new bed department.”
The store will see a team of 11 expert sales consultants offering valuable insights and advice to customers, all made possible thanks to enhanced Covid-19 safety measures.
These include temperature checks, PPE for all staff and hand sanitisation stations, along with an appointment booking system which can be accessed via the website.
Charlie Harrison, Commercial Director at Furniture Village, adds:
“Customer safety is still, and will continue to be, a priority for us. The feedback from all of our existing stores continues to be overwhelmingly positive, with the appointment booking system providing reassurance and exceptional service for customers.”
The store will open at 9am on Saturday 26th December 2020. Opening offers include Sale discounts of up to 50% plus an additional £50 off every £500 spent.